Coach Launches Coach Create Service in Jakarta

Coach, a global design house for leather products, luxury lifestyle apparel and accessories, today announced the launch of its Coach Create service at its official boutique in Jakarta.

Coach offers a unique experience for customers to express their creativity by designing their own on Coach products, such as bags, shoes or other leather goods.

Leveraging Coach’s renowned experience of craftsmanship, customers can personalize bags, small leather goods and shoes by adding Coach’s unique embellishments.

Coach Create services include Accessorize it, personalize it, and customize it. Accessorize it, rely on replaceable bag straps, swap your bag straps according to your mood and find a new flagship style. You can also add charm to the bag by adding a scarf to the top handle.

Adding and replacing or leaving the bag still looks simple. Mark your bag through the personalize it service, in the form of a monogram stamp on the Coach hangtag which is available on every Coach bag. You can choose your name’s initials and adorable emoticons.

Determine your style through the customize it service, then adjust it with Coach’s signature details. You can now add unique ornaments such as leather tea roses, pins or rivets.

This interactive experience gives customers the opportunity to personalize Coach’s iconic silhouettes such as the Tabby, Hutton and Camera bags as well as the CitySole sneaker collection. In addition, customers can try the Coach Create service on Coach’s newest bag collection, namely Coach Originals.

Coach Originals recently launched in Indonesia, this collection celebrates Coach’s 79-year history in leatherworking skills. The complete Coach Originals collection spans both vintage and modern styles through restored, remixed and remade processes.

Restored features an archive of Coach silhouettes that have been cleaned, conditioned and restored. Remixed is a limited edition Coach design created by Coach craftsmen from several vintage Coach bag combinations.

Remade presents new bags inspired by the Coach silhouette, redesigned for the moment by Coach Creative Director Stuart Vevers with a sense of fun and understated. The collection is also inspired by the iconic design of Coach’s first Creative Director, Bonnie Cashin.

The Coach Create service and the Coach Originals bag collection are available at Coach boutiques in Senayan City, Plaza Senayan and Grand Indonesia. Customers can also use Coach on Delivery’ services, part of Coach’s commitment to continue to provide customers with the best shopping experience even if they don’t come to the boutique.

Until now, Coach will deliver the goods of the customer’s choice to their doorstep so that customers can shop comfortably in their respective homes. Customers can contact the ‘shopping advisor’ via Whatsapp (+62 813 8270 1860) to get more information or to order their favorite items.

Once an order is placed, customers can receive Coach items within three to seven business days. Loyal customers can also return to visit the Coach boutique which has resumed operations.