Japan is synonymous with the bustling harajuku style and the hobby of crashing here and there? It is like a Japanese signature that we continue to remember. Until one day when a friend just returned from Japan said that the style of women there is not what I imagined. Many women now have a very minimalist style, inspired by the Parisian chic style.
This is what might trigger a number of Japanese brands to collaborate with Parisian women. Uniqlo is one of the brands they often work with. In fact, there are almost no Japanese women on the list. After Ines de la Fressange, Uniqlo has just announced Carine Roitfeld as the next collaborator.
This is a collaboration of Carine Roitfeld who is also the editor of CR Fashion Book (her own magazine after leaving Vogue Paris) with a brand where she will also design her future clothing collection. Usually, Carine acts more as a fashion stylist.
A total of 40 collections will be launched this fall and will be based on the innovative Lifewear category and prioritize comfort in dressing. According to Naoki Takizawa, Design Director of Uniqlo, Carine Roitfeld’s character who likes casual, minimalist, and monochromatic styles is very suitable to represent this category.
“In designing clothes, I always base them on the clothes I like to wear myself. Then, I will develop it into clothes that can transform women,” said Carine.
With these facts, isn’t it easy to guess what this collaboration collection will look like? It’s so Carine Roitfeld, indeed! And we are already excited!